Designing beautiful carpets for a sustainable future
We exist to design beautiful carpets for a sustainable future. By continuously rethinking the ways of production and pioneering the art of creative design, we believe in making sustainability a beautiful choice.
It all started in 1938 with the entrepreneurial spirit of our founder, who envisioned and realized novel carpet creations by weaving the traditions of arts into the crafts of industrial quality. From a virtue of persistency, he believed that if you keep at it, and work hard, anything is possible.
While it is our business to create exceptional carpets, it has always been our ethical duty to inspire for the progress of society. By constantly challenging the conventions of production, we impatiently demand more of today to ensure that we create a better tomorrow – one carpet at a time.
At the core of our DNA is a pioneering spirit, a human approach and the willingness to always walk the extra mile. Together, we are guided by our three fundamental virtues:
We care about aesthetics and continuously seek new inspiration to create something truly unique.
We care about excellence and push the limits of our ambitions to always reach for the extraordinary.
We care about decency and take ownership to improve the well-being for people and the sustainability of our environment.
With a strong Danish heritage and a global reach, we aim to be the trendsetting supplier to the most demanding sectors of the market. By enabling freedom and flexibility in design, every carpet becomes an opportunity to increase life quality and enhance beauty.
